They almost didn’t add the upsell because it was too expensive and most of their buyers wouldn’t be interested… Or so they thought. The main product was a super cool software plugin, priced at $47 for use on one site and $67 for unlimited sites. Most people bought the $67 version. The upsell was developers’ … Read more

I couldn’t find the download anywhere. I checked my email, I clicked all the links and went to all the pages, I set up my new, free ‘membership’ and still the download wasn’t there. But they kept telling me to be sure to download it as soon as I watched the video. So I watched … Read more

Time and again I’ve seen new marketers complain that they’re not earning 5 figures a month. So, I ask them what they’re selling… $7 reports… $17 ebooks… $27 video sets… “Okay,” I say, “let’s do some math. Five figures a month is $10,000 or more. How many $7 products do you need to sell to … Read more

Boys and girls, there was a time when calculators weren’t apps on smartphones – they were actually stand-alone hand-held electronic gizmos that did nothing but calculate numbers. (I’m dating myself…) Some of these calculators were even what you might call “desk sized” because they were so big you had to set them on something to … Read more

You know those headlines that scream out you can earn XXX amount of dollars by simply “pushing a few buttons” or “sending a few emails” or some such? Well, this case study is actually about someone doing almost no work and yet banking close to $5,000 a month. In fact, she might be up to … Read more

What’s the easiest way to make money online, without having to create a product or a sales page? Affiliate marketing, of course. 🙂 So, why is it that most affiliate marketers never make nearly what they could make? Anyone has the potential to make HUGE money in affiliate marketing, yet 90% or more of affiliates … Read more